Raveen Country Club
A concept website for a private country club in Louisiana (golf, tennis, dining, events and membership), designed to turn interest into membership enquiries.
This prototype presents a private country club with championship golf, tennis, dining, guest houses and family events. The goal was to sell a lifestyle rather than a list of facilities, and to lead prospective members toward membership.
The challenge
A club website serves two groups: members checking events and logging in, and prospects deciding whether to join. Both need to find their path quickly without getting in each other’s way.
Designing for the people who use it
- 01Prospective members and their families
- 02Existing members checking events or logging in
- 03Guests booking stays or dining
From first visit to the next step
- 1
Feel the place
“Where Championship Golf Meets Southern Hospitality.”
- 2
Explore amenities
Golf, tennis, family activities and dining, each with its own section.
- 3
See the community
Real estate, events and reasons to gather.
- 4
Explore membership
A golden “Explore Membership” button closes each part of the story.
- 5
Members log in
Member login and contact live in the top bar, out of the prospect’s way.
Page structure
The homepage is planned as a sequence of sections, each answering the next question a visitor has. Below is that structure as a low-fidelity wireframe, with the site’s main navigation.
Colour, type and components
- Club green#17321F
- Ivory#F3F1E8
- Gold#F5D31E
- Moss#485044
- Linen#E7E8DE
- 01Deep club green and golden yellow reference the course and the trophy.
- 02Every section of the story ends with a clear route toward membership.
- 03Member login sits in the top bar, so existing members’ tasks stay out of the prospect’s path.